2.5.2017

Added value through ingredient branding: The Sanitized® brand in the virtual house

Transparency in the production chain and confidence in all a product’s components. Textile and plastic products treated with the Sanitized® hygiene function fulfill these increasingly important customer requirements.

So that customers do not just experience this at the point of sale, SANITIZED has created the online platform sanitized.house. Around 150 treated articles from Sanitized® license partners can be explored in the bedroom, bathroom, kitchen and living room with just a mouse click. What hygienic challenges do they face, how can dust mites, mold and mildew, or bacteria be prevented? Explanatory 360° video and 3D animations are a great new feature.

Only products from license partners that promote with the Sanitized® Ingredient Brand are found in the virtual house. The cooperation is perfected through the reciprocal linking to their own website, social media channels and shops.

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