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An innovative force that will give you peace of mind, guaranteed

Nearly 90 years ago, we discovered a technology that prevents odors in shoes. It was groundbreaking work that also marked the beginning of a global success story: The Sanitized® hygiene function.

We have consistently expanded our knowledge of microbes that cause odors, damage materials, and reduce the useful life of products. Manufacturers of textile and polymer products along with paint and coating manufacturers confide in our integrated hygiene function. For consumers, this means convenience and safety.

Our Sanitized® brand – a valued seal of confidence

Over 500 partners already use our brand to display the invisible added value in their product. They use it to emphasize that their product has been treated with the integrated Sanitized® hygiene function and therefore simplifies various aspects of consumers’ lives. All of our brand partners value our work, and we are proud that so many companies around the world profess their trust in us by featuring it on their products, whether in the B2B or B2C sector: Our partners value Sanitized® as an ingredient brand.

Customer proximity: From Burgdorf around the world

Michael Lüthi is leading this family-run business into its fourth generation. Our headquarters are located in Burgdorf, Switzerland, the heart of our company. This is where our technology is developed, manufactured, tested, and marketed. Furthermore, our subsidiaries in China, India, and the U.S. are also part of our company. These locations facilitate legal aspects as well as the sale and logistics of our technologies. In addition, we collaborate with a broad network of distribution partners. When choosing our distribution partners, their knowledge of local industries and markets is crucial since we aim to fully meet our customers’ wishes using our technologies and services.

An ongoing partnership

We enjoy a high level of well-earned trust from various industries around the world. This is in part due to the innovative force of our technologies, and additionally due to our comprehensive consulting service and guidance throughout the entire process. From integrating our technologies in the respective manufacturing process to regulatory consulting, and even a package of marketing tools and advice on marketing matters, we back our customers with our strong partnership and aim to succeed together.

Sustainability: We do our part

We care deeply about the well-being of people and the environment. We focus on using our technologies to conserve resources. Our technologies can be integrated in our customers’ existing production and operational processes, allowing them to achieve the desired effect. Furthermore, our technologies ensure that textiles require less frequent washing and that products become more durable.

We sell technologies that are compatible with worldwide regulations. We deem it important to responsibly use biocides. At the same time, we develop innovative, biocide-free, and natural technologies. As such, our technology portfolio already contains biocide-free solutions to neutralize odors or naturally sourced products (e.g. based on peppermint oil).

Our Winning Technology

Prix SVC Espace Mittelland 2023 – Highlights

Film summary Prix SVC Espace Mittelland 2023

SANITIZED AG wins Prix SVC Espace Mittelland

On March 15, 2023, Michael Lüthi, CEO of SANITIZED AG, together with his sister Andrea Lüthi, was able to accept the winner’s trophy of the Prix SVC Espace Mittelland in the Kursaal in Bern.

SANITIZED is Finalist

SANITIZED AG is among the six finalists that the Swiss Venture Club has nominated for the Prix SVC Espace Mittelland 2021.

Swiss Technology Award 2013

SANITIZED AG wins SWISS TECHNOLOGY AWARD!

This great achievement is briefly explained in the winner video of the Swiss Innovation Forum.

ITMA future material award 2014

ITMA future materials award for SANITIZED AG: Innovation convinces international Jury.

ITMA future materials award for SANITIZED AG in the category “textiles for building and construction”


Manola Kiener

Customer Service Desk

E-Mail: csd@sanitized.com
Telephone: +41 34 427 16 49

Are you interested in finding out how the Sanitized® hygiene function can supplement your products?

We will gladly advise you and welcome you to contact us either using the form below or directly.