Probably everyone has had experiences with damp bath towels while on vacation: they take up too much space in the suitcase, never become really dry and frequently exude an unpleasant, musty odor.
Two innovative textile engineers from Barcelona have started their mission: “we kill the towel”. Under their “bubel® brand they are producing microfiber bath towels in Spain that make classic bath towels literally pale by comparison: lighter, cool designs; four times better absorption; quick drying; a pleasant look and feel and an antimicrobial finish, thus no odor or mildew formation.
The recently founded company began with online marketing and now is being marketed in 15 countries.