Sanitized® Laundry Hygiene Concept: Non-yellowing, dryer-resistant antimicrobial protection for textiles in commercial laundries

Burgdorf/ Lucerne/ CH, June 2, 2015: the hygiene concept of SANITIZED AG, a pioneer in the field of antimicrobial hygiene function and material protection, provides reliable antimicrobial protection for bed linens, towels or work clothing. Schwob, the Swiss textile manufacturer and laundry operator, has used the product successfully in a practical test.

Textiles with skin contact are sensitive issues in hotels, hospitals or homes for the elderly. Bed linens, towels as well as work clothing must be reliably protected against bacterial colonization. However, the bleaching agents used in laundries make the achievement of a long-lasting protective effect more difficult.

Therefore, SANITIZED AG has developed a product especially for commercial laundries that can be added as needed to each washing process to guarantee optimal action against bacterial colonization during transport, storage and use.

Schwob AG, the Swiss textile manufacturer and laundry operator, is convinced that using Sanitized® hygiene protection is effective against mildew and bacteria, can be incorporated into the washing process without any additional expense and will withstand dryer temperatures up to 140 degrees. Stephan U. Hirt, chief executive officer of Schwob AG, confirms that the treatment does not cause yellowing and also does not impair the performance characteristics.

Economic benefits
The hygiene aspect is enhanced by tangible economic benefits. The Sanitized® treatment prevents the development of aggressors such as mildew, which leads to unwanted spot formation and subsequently to material fatigue, thus extending the useful life of the textiles substantially.

The Sanitized® hygiene function can be built not only into the cotton and blended fabrics of bed linens but also into mattresses, carpets, curtains, terrycloth products, kitchen and table linens or work clothing. It is applied during the washing process and is renewed on a regular basis.

Demanding customers have already been convinced. The five-star Hotel Schweizerhof Luzern actively uses the Sanitized® hygiene function. “The well-being of our guests is our top priority. And this includes the absolute feeling of freshness, particularly when it comes to the bed linens. The Sanitized® hygiene concept gives us optimal support”, explained Schweizerhof director Clemens Hunziker, an experienced hotelier and recipient of the Swiss “Milestone” tourism award, adding “it is an innovation completely in keeping with the wishes of our demanding guests.”

For hotel director Clemens Hunziker the Sanitized® Quality Seal was also a decisive factor in the selection of a textile care partner.

SANITIZED AG is the leading Swiss company worldwide in the field of the hygiene function and material protection of textiles and synthetic materials. For more than 80 years the company has been pioneering work in this field and has established itself as a specialist for comprehensive hygiene concepts. Besides the highly effective products, the range of services includes consulting on marketing and technical issues, various testing services as well as a proven trademark and licensing concept. SANITIZED AG uses exclusively antimicrobial active ingredients that have been scientifically researched and have undergone the strictest risk assessments for man and environment using internationally recognized procedures.

About Schwob AG
Schwob is the only linen weaving mill in Switzerland for the hotel and restaurant industry and has its own laundries at various locations providing complete service to meet the high expectations of national and international customers. Since 1872 Schwob has stood for innovative customer solutions tailor-made to the needs of the industry – from bed or mattress to textiles to clothing and textile care.


About Hotel Schweizerhof Luzern
In 1845 the five-star hotel opened its doors. Located in the center of the festival city of Lucerne on the shores of Lake Vierwaldstädter, it has been owned by the same family for five generations. The 101 rooms were last updated in 2013 and 2014 and relate the stories of former hotel guests. In November 2014 the hotel was winner of the “Milestone” award, the highest accolade in Swiss tourism.

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